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The Need For A CSR Consultancy In India

India is the first country worldwide to make Corporate Social Responsibility (CSR) mandatory for big businesses. The socio-economic scenario of our country led to this decision. Since its implementation, there has been a positive change in the society. Corporates, on their part, have found value in CSR activities. Instead of considering CSR as a philanthropic act, they are finding opportunities that will add value to their business. For example, a nutrition brand working towards reducing malnutrition among poorer communities will convey to its consumers that they have invested their money in the right brand.

Now, where do CSR consulting firms in India fit?

The Role of A CSR Consulting Agency in India

Good PR of CSR activities benefit businesses in creating trust and credibility among their customers. However, businesses cannot often choose CSR projects, implementing partners, and social communication strategies for spending their CSR funds. It is here a CSR consulting agency comes into play. A CSR consultancy firm has the knowledge and exposure to the social sector, works with numerous non-governmental organisations (NGOs) and builds bridges between organisations and communities. With an abundance of knowledge on the social, economic and environmental conditions of the country, CSR consulting companies in India play a crucial role in guiding businesses to spend their CSR funds on the right projects.

Skills Of A CSR Consultancy In India

CSR consultancies bring unique skills to the table. These skills help organizations with their CSR mandate and also increase brand value.

Sustainability Knowledge

One of the primary skills of a CSR consultant is knowing everything about sustainability. From environmental issues to Sustainability Development Goals (SDGs), the CSR consultancy will have extensive knowledge that helps the organizations pick the right CST activities.

Effective Communication

CSR companies possess good communication skills, both verbal and written. They prepare documentation and liaison between organisations, NGOs and government agencies. Also, they carry out an organisation’s PR vis-a-vis CSR initiatives with clear messaging.

Networking

A CSR consultancy will have a good network of NGOs, corporates, volunteers and others. Strong networking abilities ensure the consultancy links an organization with the right implementing partner.

Project Management

A CSR agency possesses effective project management skills like planning, executing and monitoring. It conducts research analysis, sets accurate objectives, generates detailed reports, conducts impact assessments, etc. The agency works transparently towards the successful implementation of CSR activities. It ensures CSR funding for NGOs is properly utilized, objectives are met on time, and results benefit the community.

Legal Expertise

The laws related to CSR are complex and require proper documentation. A CSR consulting agency in India possesses adequate legal expertise regarding CSR laws and ensures that the CSR projects comply with the law.

Strategic CSR

A CSR consultancy in India not only works towards executing CSR projects. Using its strategic CSR skills, the consultancy helps build brand image through CSR activities. The agency strategically plans and utilises an organization’s resources to create value for the organization and community.

CSR Impact Assessmen

Under Indian law, businesses must file CSR impact assessment reports for their CSR projects. A good CSR agency possesses the requisite skills to conduct a CSR impact assessment at the end of a project, leaving the business one less thing to worry about.

How To Choose An Agency?

While choosing a CSR Consultancy in India, check the following three.

1

Check the Work Experience

An experienced agency will have the resources and abilities to undertake CSR projects at scale. It helps your business to execute your CSR obligations quickly.

2

Assess the Partnership With NGOs

Consultancy tie-ups with NGOs from diverse fields are important when selecting a CSR agency. It helps you choose an NGO for a social cause that you want to spend your CSR fund.

3

Analyse their Wok Diversity

Is the CSR consultancy an expert in a single niche or diverse niches? Work diversity shows the agency’s ability to work on projects of different scales and timelines. Such agencies will deliver successful results.

Want To Hire One?

Are you looking for CSR consultants in Bangalore or Delhi? India Is Us of i2U Social Foundation is here to help. We are experienced CSR consultants in Delhi and Bangalore, championing the CSR activities of many big corporate houses. With an extensive NGO partnership network and skilful experts, we deliver the results you seek. Picking partners, providing CSR advisory services or ensuring your CSR funds are invested in the right place, we handhold you in executing your CSR obligations. Also, through our strategic CSR activities, we add value to your business in the form of customer loyalty, brand image building, etc.

If you want a CSR partner that delivers results, please give us a call.

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