Hitachi Lift India Partners with i2u (India is Us) and Ek Koshish NGO Distributes 10,000 Sanitary Pads

News | New Delhi, Wednesday , 10 April 2024

Summary: Hitachi Lift India partnered with i2u Social Foundation to distribute 10,000 sanitary pads, promoting women's welfare and menstrual hygiene.

In a concerted effort to contribute to the welfare of women in the community, Hitachi Lift India (HLI) collaborated with India is us (i2u) Social Foundation and their NGO partner Ek-Koshish Special School to distribute 10,000 PeeSafe sanitary pads to beneficiaries on Friday, March 22, 2024. This initiative, which aligns with HLI’s commitment to social upliftment, aimed to address menstrual

hygiene needs and empower women in underserved areas.

The event, held at the Park behind D Block, Anganwadi Old Seema Puri, witnessed the enthusiastic participation of HLI employees who volunteered to support the cause. The sanitary pads were distributed among women from marginalized backgrounds, providing them with essential menstrual hygiene products.
The event commenced with a workshop led by an expert on menstrual hygiene, who elucidated on the significance and associated challenges of menstrual hygiene management. Participants were invited to share their lifetime experiences and hurdles they may have encountered in managing

menstrual hygiene. Hitachi personnel also shared their personal experiences and insights. The session culminated with the pad distribution drive.

The event aimed to educate, facilitate sharing, and offer practical support to empower women, while raising awareness about menstrual hygiene.

The collaborative efforts between Hitachi Lift India Pvt. Ltd., Ek-Koshish Special School, and India Is Us, go a long way towards creating a lasting impact and promoting positive change in menstrual hygiene practices.

Speaking on the occasion, Ms. Mridul, Founder EK-KOSHISH -SPECIAL SCHOOL NGO, expressed gratitude for the partnership with HLI, stating, “We are immensely thankful to Hitachi Lift India for their generous contribution towards improving menstrual hygiene among women. This collaboration signifies the importance of collective efforts in addressing social issues and fostering positive change in our communities.

Mr. H.N. Purohit- Director along with Mr. Masaya Sakakibara- Managing Director of Hitachi Lift India Pvt. Ltd., emphasized the significance of menstrual hygiene highlighting the quality and reliability of PeeSafe pads for women’s health and well-being. Commenting on the company’s commitment to social good, he said, “At HLI, we believe in making a meaningful difference beyond business operations. Our collaboration with Ek Koshish underscores our dedication to promoting women’s health and well-being. We are proud to contribute to this cause and will continue to support initiatives that create a positive impact.”

This initiative reflects HLI’s holistic approach towards corporate social responsibility, prioritizing initiatives that address critical social issues and contribute to sustainable development.

India Is Us (i2u) Social Foundation is an NGO support ecosystem focused on assisting companies in fulfilling their CSR initiatives by working with verified NGOs. i2u works with hundreds of NGOs across India, working on twelve priority causes, including literacy and education, health and nutrition, environmental conservation, women empowerment, poverty alleviation, care for the elderly, animal welfare, skill development, inclusivity for people with disability, child welfare, WASH and heritage. i2u supports NGOs by helping them perform better through capacity building, sustainable growth, and donor and volunteer mobilization.

For more information visit: https://www.indiaisus.com/

Hitachi Lift India (HLI) is a subsidiary of Hitachi, Ltd., specializing in the design, manufacturing, installation, and maintenance of elevators, escalators, and moving walkways. Committed to innovation and sustainability, HLI aims to provide safe and reliable vertical transportation solutions while contributing to the betterment of society.